Kaiser Permanente is believed to be paying a much as $295 million over the next 20 years for the naming rights to the area around Chase Center, the new arena of the Golden State Warriors.

The area will be called 'Thrive City'.

The deal also calls for the nonprofit health care giant to become the team’s official health care provider and jointly engage in community projects.

Kaiser Permanente is headquartered in Oakland is one of the largest health care providers in the United States.

In May, Kaiser and the Warriors announced a 20-year partnership that included Kaiser replacing Stanford as the team’s official doctors, the opening of a sports medicine center and the naming of the plaza as Thrive City.