The NBA will investigate Jay-Z’s visit with the Kentucky basketball team after Sunday’s 76-69 win against North Carolina in the NCAA Tournament East Regional Final, reports’s Ken Berger.

Jay-Z, rapper and part-owner of the New Jersey Nets, might have violated NBA rules because Kentucky has multiple potential first-round draft picks on its roster.

Berger equates the incident to Celtics GM Danny Ainge sitting with Kevin Durant's mother during the 2007 Big 12 tournament. Ainge and the Celtics were fined $30,000 for the infraction.