The Denver Nuggets and The Western Union Company (NYSE: WU) announced a sponsorship agreement that pairs one of the leading global companies headquartered in Denver.

As part of the three-year sponsorship, Western Union will be the first jersey patch sponsor for the Nuggets, with the Western Union logo adorning the jerseys of all players beginning in the 2017-2018 NBA Season. Last April, the NBA approved the sale of jersey sponsorships as part of a pilot program. The Nuggets become the 11th team to secure a jersey sponsor. Western Union will also be a co-presenting sponsor of the team’s 50th anniversary celebration.

With its global headquarters in Denver, Western Union is a Fortune 500 company and a leader in financial services with a rich history of connecting people – from telegram messages first offered decades ago to its global cross-border money-transfer and payments service offerings today. The company serves customers in 200 countries and territories around the world.