Kevin Durant believes the historical appeal of the New York Knicks is lost on the younger generation of players given how long they have been bad. The Knicks haven't been to The Finals since 1999 and have won only one playoff series since 2000.
"I think a lot of fans look at the Knicks as a brand and expect these younger players who, in their lifetime, don't remember the Knicks being good. I didn't grow up with the Knicks," Durant said in a radio interview on the Ebro in the Morning Show. "I've seen the Knicks in the Finals, but kids coming up after me didn't see that. So that whole brand of the Knicks to them is not as cool as, let's say, the Golden State Warriors or even the Lakers or the Nets now.
"It's like the cool thing right now is not the Knicks."
Durant considered the Knicks, but it is unclear how seriously he took them as he approached free agency.
"I thought about it, yeah, just a thought. But I didn't really do any deep, full analysis on the Knicks," Durant said.