Cavaliers owner Dan Gilbert has promised change will come to his struggling team.

Gilbert posted several messages on his Twitter account before Cleveland played Milwaukee on Friday night. They went on to lose, dropping their 15th straight game.

He thanked the team's most loyal fans for their support and said "NOTHING will deter our mission to deliver to you the goods."

"You don't panic when things get tough," he wrote. "You think. You examine. You calculate. THEN you strike. And we will strike."