Capitalizing on the success of last season's NBA title run, the Suns have gone Hollywood.

Prices for their 16 new "Jack Nicholson" courtside seats are $1,500 per game -- nearly three times the price of last year's most expensive ticket and in the NBA penthouse for premium courtside seating.

But don't bother breaking out your credit card. All of the seats are sold for the upcoming season that begins Nov. 1.