The Milwaukee Bucks revealed their new color scheme on Wednesday.

Green
· The traditional color of the Milwaukee Bucks – a hallmark of our brand throughout the team’s 47-year history.

· Emblematic of the state’s dense forests and rich agricultural industry.

Cream
· Just as the “Cream City” brick is the foundation upon which Milwaukee was built, cream will be the foundational color of the team’s new brand identity.

· Cream will be unique to the Bucks – we’ll be the only team in NBA to feature a cream hue as an official team color.

Blue
· Blue underlines the importance of the Great Lakes and multiple rivers in the history and future of our city and state. In fact, some think the word Milwaukee was derived from the Algonquian term “Millioki,” which meant “gathering place by the waters.”

· The addition of blue to our color palette pays homage to the history of professional basketball in Milwaukee, as blue was the primary color of the Milwaukee Hawks, the city’s first NBA team.