As a rising talent on a rookie-scale contract, Heat point guard Norris Cole is drawing a bevy of interested teams pursuing Miami management about a potential package to acquire him, league sources told RealGM.

For every call, the Heat have offered stiff rejections, sources said, and value Cole as one of their best young assets. Pat Riley traded for Cole in the 2011 NBA Draft and the 6-foot-2 guard swiftly emerged as a contributing reserve, boasting a consistent midrange jumper, defensive ferocity and a keen ability to run a team.

Cole has one season left on his rookie deal, and most personnel around the NBA view him as a starting-caliber point guard.

Within the Heat’s back-to-back NBA championship last postseason, Cole averaged over six points on 48 percent shooting – including consecutive 18-point games in the Eastern Conference semifinals against the Chicago Bulls.

With averages of 7.6 points and 2.3 assists this season, Cole has started six of 51 games and played a career-high 25.7 minutes per game, providing reliability behind Mario Chalmers.

Cole was a 28th overall draft pick out of Cleveland State.