New NBPA executive director David Kelly said the league's second apron system has gone too far and needs to be addressed, speaking in a July 10 interview with The Athletic. Kelly and union president Fred VanVleet made clear their opposition to the system during last weekend's events in Las Vegas.
"It's not good for fans. Not good for players," said Kelly. "I don't think the (general managers) love it, although they may not say it on the record. Coaches don't love it. The only people who really seem to really love it are the owners. Then, I think it's gone too far. So whether it's an unwinding of it, or a softening of the apron, or tweaking it, we can call it whatever we will. But … I do think it's gone too far."
The current collective bargaining agreement guarantees players between 49 and 51 percent of basketball-related income, which totaled $11.676 billion for the 2025-26 season. Players actually exceeded that share this past season by $317 million, according to a league memo sent to teams.
Kelly argued the second apron creates problems beyond cost control, pointing to its impact on roster stability and free agency. Only the Oklahoma City Thunder currently carry a payroll above the threshold, set at just under $222 million for next season, and they are expected to eventually drop below it.
"I think those teams would generate more revenue, would grow the game, would have more fan interest, if they could invest (in their rosters)," said Kelly. "So you're preventing teams from investing in an investment that would actually generate more revenue for the owners, for the league and for the players. … So 51 percent of what? I think the game would be growing more."
Kelly pushed back on the league's argument that the apron system has driven competitive parity, noting that five different teams won championships in the five years preceding the 2023 CBA.
"If you look at the points in time when the game really grew, you had some dynasties and then you had some competition," said Kelly. "New teams that that came up. It was all about competition. You did not have an artificial sort of, like, break or gate on spending. And the game grew."
The current CBA runs through the 2029-30 season but allows either side to opt out a year early. NBA commissioner Adam Silver said this week that the second apron's effects were not an unintended consequence of the agreement.
Kelly took over as executive director on July 1 after being appointed in February, following Andre Iguodala's tenure as interim leader. The union has adopted a more assertive public posture recently, criticizing the league's 65-game rule and the Milwaukee Bucks' handling of Giannis Antetokounmpo's trade request.
Kelly said the union will attempt to resolve issues privately first but will not hesitate to go public if necessary.
"I think you have to be willing to fight," said Kelly. "Will we look for ways to partner with the league? Yes. Do we need the league? Yes. Does the league need the players? Yes. Does sometimes the league maybe forget that they need the players? Yes. In those instances, we'll have to fight."
Kelly also identified player health investment as a priority, citing a wave of Achilles injuries during the 2024-25 season as an area requiring better data and prevention. He said the union would consider allowing in-game wearable technology, currently prohibited under the CBA, if used appropriately.
"Not wearables for the sake of gambling. Not wearables and data that's for the sake of exploiting it, monetizing it, necessarily," said Kelly. "But wearables for the sake of improving player health so we have better games and better players."
VanVleet indicated the union is already preparing for negotiations on the next CBA, regardless of the 2029 opt-out timeline.
"We're getting ready for the next CBA," said VanVleet. "Like today."