A billboard recruiting Kevin Durant to the New York Knicks has gone up near Madison Square Garden.
Durant will be a free agent in 2019 and has been linked with the Knicks.
"Can you make NY sports great again?" posted to Durant's Instagram handle, @easymoneysniper.
Durant is holding the Larry O'Brien Trophy, something the Knicks last won in 1973.
"My business partner and I are lifelong Knick fans, and we are tired of all the losing, so we decided to do our part to in helping our team recruit the best players the NBA has to offer, because that's what New York sports deserves," said Benjamin Pokh, president of the marketing company.